Murphys launch 2 new products:
Staze
When it comes to crafting hazy, juicy beers like NEIPAs, maintaining that signature appearance and flavour can be a challenge—especially when stability and shelf life are at risk. That’s where Staze comes in. This 100% natural stabiliser, derived from renewable plant materials, is designed to protect your beer’s haze, enhance its stability, and keep it fresher for longer.
- Stable Haze for Hazy Styles: Maintains the desired haze in NEIPAs and other juicy beer styles while enhancing shelf life.
- Fresher, Longer: Fights oxidation and off-flavours caused by Fenton reactions and sunlight exposure.
- Appearance Protection: Safeguards color and clarity for an extended shelf life.
MashLife
Preserving the fresh, crisp flavours of your beer is a top priority, especially with growing consumer demand for shelf-stable products. Introducing MashLife, a natural extract derived from pomegranates. This innovative solution fights the mechanisms of beer staling without altering its flavour or color, giving you the tools to extend shelf life while maintaining the quality your customers expect.
- Improves Shelf Life: Removes iron and copper that contribute to staling, preserving hop bitterness and crisp flavour.
- Natural Fining Agent: Enhances clarity by binding haze-forming proteins, supporting colloidal stability.
- Prevents Lightstrike: Mitigates skunky off-flavours by removing thiol compounds that react to light exposure.
Samples available of Staze only.